FLORIDA REBATE REALTY was established by realty professionals who have been actively providing residential real estate brokerage services to the public in the Boca Raton area for the better part of a decade. We are licensed as a real estate broker in the state of Florida, member of the Multiple Listing Service, member of the Florida Association of Realtors, and member of the National Association of Realtors.
The company is owned and administered by individuals who not only bring traditional real estate brokerage experience and expertise to the table, but who also have extensive professional backgrounds in international banking, finance, and marketing—and who hold MBA degrees and Florida mortgage-broker licenses as well.
It was in response to the company’s principals’ continued recognition of the inherent arbitrariness of the current ‘fixed-rate, commission-based’ real estate brokerage-system that led to the establishment of FRR.
The objective was to offer buyers and sellers of homes an ‘alternative system’ through which their purchase and sales objectives could be accomplished:
- a system that would shift control of the buying and selling process from the realtor’s hands to your hands, the client’s;
- a system that would link the price you pay for buying or selling services to the specific choice and the specific extent of the particular services you choose to have your realtor provide, instead of vice-versa;
- a system that would empower you with the decision-making process with regard to the services you contract—instead of leaving the decision of ‘what-you-pay’ and ‘what-you-get’ subject to the one-price/one-package-fits-all system that characterizes a client’s relationship with any ‘conventional’ real estate brokerage company.
The resultant ‘FRR System’ that was created by the principals of FLORIDA REBATE REALTY is accordingly one that serves these specific objectives: a system that directly addresses the dissatisfaction so often voiced by buyers and sellers about the ‘too-high’ commissions that their real estate agents receive in conventional home sales and purchase transactions—and the way in which such commission-compensation has so little ‘quantifiable bearing’ on the actual services received by you, the client.
Bottom line: for a sophisticated buyer or seller who DOES understand the superior logic of how the service(S) you get and the price(S) you pay should be equitably connected to the time and value of what your realtor is directly providing, a conventional ‘commissionable relationship’ really makes no sense. Especially when now there IS an alternative: the FRR SYSTEM and the proven expertise, professionalism, and savings that are exclusively available from FLORIDA REBATE REALTY.
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